Cool Marketing Thoughts

The miracle of the month from Ford is for all the lovers amongst us. You can send your loved ones your lovely wishes or choose one from the pre-created archive. Sending the SMS (text messages) is free. The Five messages Ford has created all contain a blink to the brands in the fleet (CMAX, Focus, Galaxy, Ka & Fiesta). The service limits users to a 5-messages per person. (probably linked to the mobile number.

Limited to coutry code +32! Send messages here:

Dutch (nl) or French (fr)

Client : Ford Motor Company Belgium
Contacts : Jean-Paul Bodart – Hilde Phlippo
Agency : Ogilvy Belgium

All the info you need about the FordMiracles Campaign (clips, posters, press release):

[More Credits] + [Full Press Info NL] + [Full Press Info FR]

One remark: the disclaimer is only mentioned on the page in French.

- Hat tip: Peter V.